Ed Benjamin, President, is the primary contact and sales person for CycleElectric. Benjamin is a 30-year veteran of the USA bicycle industry, who has focused his consulting practice on light electric vehicles since 1996. Benjamin has worked to establish extensive contacts and to learn about the electric bicycle and scooter industry – traveling as much as 200 days per year to visit factories, retailers, distributors and consumers. Benjamin is a USA citizen, speaks English and is studying Mandarin. Benjamin focuses on USA distribution, sourcing in Asia and Europe, technical writing, presentations, due diligence, and fund raising advice. Benjamin is the owner of CycleElectric, and the associates listed below contractors with CycleElectric.

Mike Fritz, Chief Engineer may be the most experienced electric bicycle engineer in the world. His career has included working as VP at WaveCrest, EVGlobal, Schwinn Bicycle, Pacific Cycle, and Brunswick. He has the “lessons learned” from 10 years of electric bicycle work and 30 years of bicycle industry engineering and product management. Fritz speaks English and some Mandarin. He focuses on engineering, product management and development, testing, technical writing, bill of materials and related work. Mike has a MS in Engineering management, a BS in mechanical engineering, and is based in Los Angeles, California, USA.

Susanne Brüsch is the most widely published and respected writer on the subject of Pedelecs and ebikes since 1999. Her extensive travels and contacts in Europe, USA, and Asia give her an encyclopedic knowledge on this industry. Susanne is a German citizen, based in Berlin, Germany. She speaks German, English, Russian, Spanish, and is studying Mandarin.

Jean Chen (Chen Ding Wu) owns 4 electric bicycle stores / service centers in Shanghai China. His experience makes him one of the most knowledgeable people in the world on the real - world daily use of electric bicycles for transportation. Jean is a citizen of the PRC, is based in Shanghai, China. Jean speaks Shanghaiese, Mandarin, and English.

Jane YAO (Yao Jian) has worked for CycleElectric for 4 years as translator and is a college level English instructor. She is based in Shanghai, China.

Carol Ma (Ma Jun) has worked for CycleElectric for 4 years as a translator and is a college level English instructor. She is based in Nanjing, China.

Additional Associates of CycleElectric are based in USA, France, Taiwan, Hong Kong, Beijing, Shanghai, Yongkang, France, Germany, Italy, Belgium, and Switzerland.

Other Resources: CycleElectric has numerous advisors and associates with expertise in batteries, motors, control circuits, industrial design, legislative issues, investment issues, product testing, and marketing, distribution, cross cultural negotiations, transportation policy, and more.